Liverpool manager Brendan Rodgers has revealed he presented owner John W Henry with a 180-page blueprint detailing his visions for the club.
Rodgers says he spent more than FIFTEEN YEARS putting together the manifesto, which comprehensively details his vision of how a club should operate both on and off the field.
The massive document not only convinced Henry and chairman Tom Werner to appoint the Northern Irishman, but it also led to plans to appoint a sporting director being scrapped, with Rodgers handed full control to put his plans into action.
"I presented to them a document on the culture, philosophy and game plan going forward," said the 39-year-old.
"It’s a model, a short cut to how I work, the kind of players I want tactically and the personality traits of players. Also my thoughts on the Academy and how we move forward.
"The vision is simple. Firstly, to win the most trophies we can. That’s the bigger picture.
"The second is to play attractive, attacking football to win games. The third is to bring through as many of the young players as we possibly can.
"When I became a manager I always wanted to go into a club with a philosophy so it’s clear in terms of where everyone is heading. Thankfully at two of my three clubs as manager I’ve been able to create a one-club mentality and it’s been successful.
"I started this over 15 years ago. It’s something I have been piecing together for many years and when I became a manager I put it into a format with a philosophy and methodology."
Liverpool's pre-season tour of North America is already showing signs of change under Rodgers, who is aware he doesn't have the time, or the money, to make all the changes he would like to during this transfer window.
"My single biggest concern for this year is to define a model of play that can entertain the supporters and win games, to build a squad that will allow us to compete in all the competitions," he told reporters.
"It took Tottenham six transfer windows to put together a squad that could finish in the top four. In the last three years, we’ve finished sixth, seventh and eighth.
"My job is improve on that without being disrespectful to anyone who went before me, to get the club back into the top echelons where it has not been for a few years.
"For me football is an art not a science. The only statistic I want to know is how good we have been with the ball. In my cultural upbringing, on my travels, the statistic that interested me was if you were better than your opponent with the football you have a 79 per cent chance of winning the game."